BMW Individual.

Allow your BMW 3 Series Coupé to develop its own individual character by adapting it to meet your personal needs. As you create a style that is as unique as you are, you’ll appreciate even more all of the qualities that are hard to perceive at first sight: the exceptional, the rare, the truly individual. Exclusivity that is reflected in every detail.

Search for and find perfection. The warm tones and unique grain of the BMW Individual interior wood trims in Maple Wood Anthracite makes them unmistakable. Their shell-like appearance is formed as a result of varying light refraction making the interior of the BMW 3 Series Coupé a true one-off.

As in music, true mastery is also required to achieve a first-class listening experience for the interior of a vehicle. The BMW Individual Audio System with Dirac Live™ Technology is able to fulfil this exacting demand perfectly. Signal processing is precisely tuned to the three-dimensional space, and DIRAC technology together with speed-dependent equalizing reduces unwanted ambient noise to a minimum. In addition, 16 high-performance speakers generate an impressive sound stage for the occupants. The result is ultimate listening pleasure.

The BMW Individual composition in detail.
Range of equipment:

• BMW Individual interior wood trim
• BMW Individual Paint Finish
• Entry sills with BMW Individual lettering